Opportunity lost? Or found?
The Internet is full of opportunity. And yet, many businesses fail to recognize them. Or they just choose to ignore them.
Do you know that…
- More than half of all US residents, and more than 75% of all US adults, are online.
- One third of US consumers spend more than 3 hours online every day.
- 57% of Internet users search the web every day.
- 78% of Internet users conduct product research online.
- 57% of businesses have acquired a customer through their company blog.
- Inbound marketing costs 62% less per lead than traditional, outbound marketing.
And yet many local businesses are not represented online – or are “making-do” with an ineffective website.
Is your website missing the boat?
A mediocre website means missed opportunity. What does your website say about your business?
- Outdated information? – Gives them low expectations and no reason to return to your site – or your business.
- Incomplete website? – forever under construction (supposedly, but not really)
- Cookie cutter website? – A generic, “insert company name” website doesn’t make your business stand out.
- Amateur appearance? – Tells them that you’re not a professional. They’re not impressed that your son can create a few web pages.
- Difficult to navigate? – You might have what they need but you’re not going to make it easy for them. Why should they bother?
- Typos, grammatical errors? – Tells them you might be careless and not attentive to details.
- Broken links, error messages, slow loading pages? – A good way to frustrate customers and drive business away!
- Or maybe you have no website at all!!! – Means that you’re missing in action and customers will find your competitors when they search.
If you think your business is not being judged by it’s website – you’re only partially right. You will lose business to your competitor if their website projects the right image, appeals to the interests of their audience, and tells the whole story in a compelling way.
Turn your website into a customer magnet and lead-generating tool. Added Value Web Services will custom-build a professional website that matches the needs of your business, your prospects, and your customers. Contact us today.